Glossary S
Glossary S
Deutsch: Segmentierung / Español: Segmentación / Português: Segmentação / Français: Segmentation / Italiano: Segmentazione
Segmentation in the travel context refers to the practice of dividing a broad market of travellers into smaller, more manageable groups based on specific characteristics, behaviours, or preferences. These segments allow travel companies to tailor their services, marketing strategies, and products to meet the unique needs of each group, enhancing customer satisfaction and business performance.
Ségou is a major city in Mali (214).
This city is on position 1117 (1282, 1835) in our monthly survey.
Seinaejoki is a major city in Finland.
This city is on position 493 (742, 126) in our monthly survey.
This airport is on position 1538 (1631, 1370) in our monthly Top100 of World Airports