Reach is the measure of how many people in a Market will be exposed to a certain advertisement via a specific medium. Other definitions are following:
Other definition:
Reach is the percentage of people within a specific target audience reached by an advertising campaign.
In the context of travel, the term "reach" can refer to the distance or area that a mode of transportation or a hotel can be accessed or is available. It can also refer to the amount of time or effort required to get to a destination using a particular mode of transportation or to access a particular hotel.
Here are a few examples of how "reach" might be used in the context of travel, transportation, and hotels:
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Transportation: The reach of a mode of transportation refers to the distance that it can cover or the area that it can access. For example, a car has a larger reach than a bicycle, as it can travel longer distances and access more remote areas.
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Hotels: The reach of a hotel can refer to the distance that a guest must travel to get to the hotel or the area that the hotel is located in. For example, a hotel located in the center of a city may have a larger reach, as it is easily accessible to a larger number of guests.
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Travel: The reach of a mode of transportation can also be used to describe the amount of time or effort required to get to a destination. For example, a mode of transportation with a long reach might take a longer time or require more effort to get to a destination, while a mode of transportation with a short reach might be quicker or easier to access.
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